Janine Marriott
SEO Coach, Strategist & Trainer
Helping businesses increase their online presence across Google, Bing, Voice Search and AI driven platforms.
Janine Marriott
SEO isn’t just about Google rankings anymore, it’s about ensuring your business is visible wherever your customers are searching.
I focus on sustainable, ethical, and practical strategies that help businesses get found online – without the guesswork.
SEO Strategies That Work
SEO School
A practical, hands on membership where you get live weekly training and coaching to build your online presence. Step by step videos to compliment the training and a space to get your questions answered.
Workshops & Training
1:1 or group sessions available, in person or on zoom. Tailored support to understand how to increase your visibility across Google & Bing, AI tools and voice assistants in a way that makes sense.
Website Audits & Strategy
A detailed review of your site looking for opportunities. Clear instructions on how to improve visibility, engagement and conversions and free access to the School for a limited time to implement them.
SEO Services in Scotland
SEO Support for SME’s
I work with service based businesses, eCommerce brands, business owners and marketing professionals who want to increase their visibility, attract the right audience, and build an online presence that lasts.
Some SEO specialists focus on one niche, but I prefer to stay adaptable, curious and I’m always learning. That’s why I work across different industries – the search landscape is constantly evolving, and what works in one sector often inspires new approaches in another.
My Approach
Visibility Beyond Google:
SEO includes Bing, AI Search and Voice Search – I help you stay ahead of the curve.
Honest & Practical Advice:
I won’t promise magic fixes, but I will promise I’ll tick every box to help you get there and bring you real strategies that work.
Always Learning, Always Improving:
SEO changes constantly I stay curious, adaptable, and bring you up to date insights.
You can join the SEO School here or let’s have a chat if you’d like to see if I’m a good fit for you and/or your team.
“ On-page SEO is no longer satisfied by raw keyword use. Matching keywords to searcher INTENT is critical. ”
Rand Fishkin
Contact Me
Why trust Janine Marriott to
work with you on your SEO?
I get results & I've been where you are
Janine Marriott is the founder of Janine Marriott SEO and began her journey into Search Engine Optimisation over 15 years ago when she co-founded Access Plus Scotland Ltd. Tasked with ‘making the website work,’ Janine quickly became frustrated with the lack of training and support available to business owners wanting to learn about SEO. Her frustration grew when agencies took advantage of her lack of SEO knowledge, promising page-one results for irrelevant search terms and charging thousands of pounds for their services.
After mastering the (much simpler back then) art of SEO, Janine discovered a passion for it and realised she was good at it. She left the company to teach other business owners the truth about SEO, empowering them to implement it themselves or at least understand what to expect from an SEO agency if they decided to outsource.
Over the years, Janine has met many small business owners while writing and presenting webinars both as an independent consultant and on behalf of the Business Gateway in Scotland. Listening to these owners’ pain and frustration reinforced Janine’s belief in the need for a supportive SEO community for startups and SMEs. Additionally, she saw the necessity for mentorship for digital agencies that do not offer SEO services.
On May 1, 2024, after a brief stint as a Senior SEO Strategist at a specialist SEO agency, Janine realised she missed the satisfaction of providing personal 1:1 help. This led to the launch of the Janine Marriott SEO School, a place where she could offer the support and mentorship she is passionate about.
Reviews are invaluable to Janine and you can read them on Google and LinkedIn. If you have any questions or would like to talk about whether the school is right for you, you can book a free, no obligation ½ hour chat here.
I never assume you know what I’m talking about
There’s nothing better than getting into a geeky conversation with another SEO but I totally appreciate that all the website ‘chat’ can sometimes sound like a foreign language. I use your data to tell a story making it informative, relevant and understandable. Many business owners don’t want to know the reasons why, they just want it fixed. If however you do want to know why, I will very happily explain it to you in a way that makes sense.
I learn about SEO daily so that you don't have to
Every day’s is a learning day and I spend a great deal of my time keeping uptodate with what’s going on in the industry. SEO is constantly evolving and as new guidelines and best practices come out, I make sense of them and pass my findings onto my clients. I don’t profess to everything, but I do promise that if I discover something I don’t know how to fix I will make it my mission to find out and get it sorted.
I only work with digital marketing experts
Over the years I have built up relationships with other digital marketing experts I trust. You can’t be an expert at everything and no one should profess to be. I do however have my ‘go to’s for different digital channels and I am more than happy to recommend them if the situation requires it.
I’ll walk away before you do
I will know when my job is done. The minute I feel I can’t offer any more value to your company I will say so. I will never leave you in a position where you feel ‘This just isn’t working’ or I’m not sure if I’m getting results’ I will never tell you something is needed when it isn’t and I will justify to you each piece of work I do.
My Certifications
